I love working on brands because as you engage in helping a brand evolve i have found that i have evolved. One thought that has been an inspiration for me is the words of Sir Henry Royce.
"Strive for perfection in everything you do. Take the best that exists and make it better. When it does not exist, design it."
The beauty of the above thought is not only in its inspirational value, but being associated with Rolls-Royce Motor Cars in India for over two year i have experienced the manifestation of the inspiration in the way the brand stands today.
http://www.rolls-roycemotorcars.com/hi-band/swf/index.html
October 12, 2008
Strive for perfection
Posted by Venuraj Janakarajan at 5:45 PM
Labels: Brands, Reflections
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Hey! I have posted on RR on my blog too- but frm a slightly different perspective..we agree this is a perfect beauty, a hallmark of excellence, however I wish it wr a bit more contemporary looking:)
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